Matsunoi Shuzojo, one of the smallest breweries, has won more gold medals than any other breweries in Niigata at Japan National Sake Competition in the last decade including 2015, 2014, 2012, 2011, 2010, & 2007. As the production is so limited, most of their sake is consumed in their hometown, being loved by local sake connoisseurs. A hidden gem of the city of Tokamachi, a snowy small town located in southwest Niigata Prefecture.

Basic information


Brand :   Matsunoi [matsu-noy]

Nickname :     gWishing Wellh

Type of sake:  Tokubetsu Honjozo Seimai Buai:   Rice polished to 58%.

Alcohol:          15-16% by volume

Size & UPC:  1.8L/6              UPC: 844650030044

                                720ml/12         UPC: 844650030013

  300ml/12 UPC: 844650030020






Matsunoi Shuzojo         Founded:        1895


50-1 Ueno, Tokamachi-shi, Niigata, 948-0122 Japan


President:      Makoto Furusawa       

Toji (Master Brewer):   Yutaka Furusawa Makoto and Yutaka are the fifth generation of the owner/founding family.


Ingredients & Technical data


Rice:                Gohyaku-man-goku and Yukino-sei

Water:             On-site well water, soft water  

Yeast:              Kyokai #7 & #10

Sulfite-free, preservative-free.


Nihonshu-do (SMV):  +5       Acidity:  1.3  Amino acids: 1


Other information


Serving temp.:  Chilled, room temperature, or warmed

Tasting note: Aromas of peach, almond, and hazelnut.  Crisp, nutty and dry.

Food Pairing:  Blackened ahi tuna with mustard sauce, Grilled mushroom, Japanese soba noodle.